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As the beginning of the founding of the first branches of the group, from which the group set out to expand its activities and activities in the field of pharmaceutical service, medicines, cosmetics and child care until the number of branches reached 40 branches in Riyadh and the group is constantly growing, God willing
This time we decided to take a shot at the world of eCommerce and create the design of Orange. Our goal was to come up with simple yet smooth user experience.
It was User- centered design process, focused on the users and their needs in each phase of the design proess. In the process we involved the
users throughout with variety of research and design techniques, so that we can make an really useful and usable product for them.
We approach each project individually so that it's possible to arrange
the development process according to the actual goals.
A User flow is a visual representation, either written out or made digitally,
of the many evenues that can be taken when using website.
Typeface family, sizes, weights, and colors.
User Personas are your Target Audience for whom we are making the Product so in the Research phase.
I also created Persons to Create a Better Experience for user.
Age: 24-28 years
Profession: Art designer
” I want to have more time to be with my family. I need to buy medicines and other healthcare products for my children, husband and for my parents. I go to medicine shops every week or 2 times per a month. “
Djamila is working as a teacher. She is a mon who works full time with 2 children.
Health and wellness product categories are interested for Djamila:
Age: 22 - 38 years
”I need to make the shopping process faster and easier, because I need more time for my working process. Very offten I can't buy medcines in pharmacy by myself and bring them to my parents because in this time I can be in the business trip. “
Salman is working as a manager. He has a big family: wife, children, parents. Regulary he buys medicines for himself and for his parents illnesses. Salman buys drugs from pharmacies and drug stores, and don't have enought time to go to these stores. However, all medicines aren't be found at the right time at one store.
Health and wellness product categories are interested for Salman: