EDDY represents a profound new concept from United Yousef Naghi Group, which operates one of the largest, most-experienced groups in the Saudi market. EDDY is a leading provider of furniture, home appliances, and electronics.
Today, EDDY has twenty eight stores in six major cities in the Kingdom of Saudi Arabia, offering the best one-stop shop experience, expert service, and affordable, high-quality products. Each showroom ranges from 13000 ft. to 35000 ft., and they all offer a wide range of leading brands. EDDY sells high-quality “cash-and-carry” furniture, including bedroom, living room, and dining room sets, children’s furniture, home office furniture, tableware, kitchenware, and home accessories. EDDY also carries a large range of electronic appliances, including TVs, audio equipment, gaming systems, mobile phones, computers, washing machines, stoves, refrigerators, dishwashers, microwaves, and hundreds of other small appliances. All these products are maintained with excellent in-store service provided by well-trained sales staff, and the stores offer enhanced POS and checkout systems and testing zones. Plus, EDDY supports after-sales services such as product warranties, home delivery, and maintenance
Working with AWS technology has enabled Eddy  to optimize costs in many areas. By using Elasticsearch, for example, the company has reduced the number of Amazon EC2 instances. By refining the way it uses the AWS services, Eddy has reduced infrastructure management costs by more than 90 percent. More than 60 percent of cost benefits have come from using the AWS on-demand core infrastructure, and fully managed relational database services.

 

AWS Services Used:
- RDS was used for the database.
- Redis cluster for
user sessions and caching layer
- Cloudfront for caching static
objects
- ELB in order to distribute the load across multiple frontends
servers
- Auto Scaling Groups were set up in order to scale up and down as demand changes