The Beauty Secrets is one of the leading brands in the Kingdom of Saudi Arabia, with a variety of beauty and care products. The Saudi brand was launched in 2009, with a clear goal set, Customer First. In order to achieve this, we decided at The Beauty Secrets to manufacture all products in the United Kingdom to ensure the highest possible quality, following global market trends and with modern Saudi designs.

The Beauty Secrets focus on being available in all-new malls to always be close to its customers, and it is now available in more than 200 different locations across the Kingdom. The Beauty Secrets has always maintained its desire to be always in continuous development, to give our visitors A beautiful new experience with every visit. We are passionate about fragrances and tastes as we offer a variety of categories that are for the beauty and well-being of your body and your home as well.

Working with AWS technology has enabled The Beauty Secrets  to optimize costs in many areas. By using Elasticsearch, for example, the company has reduced the number of Amazon EC2 instances. By refining the way it uses the AWS services, The Beauty Secrets has reduced infrastructure management costs by more than 90 percent. More than 60 percent of cost benefits have come from using the AWS on-demand core infrastructure, and fully managed relational database services.

AWS Services Used:

- RDS was used for the database.
- Redis cluster foruser sessions and caching layer
- Cloudfront for caching staticobjects
- ELB in order to distribute the load across multiple frontendsservers
- Auto Scaling Groups were set up in order to scale up and down as demand changes